Privacy Policy – How Your Personal Data Is Handled

Last Update: June 2, 2026

This Privacy Policy describes how your personal data is collected, used, stored, and protected when you use benceszekely.com, interact with our services, or communicate with us. It also outlines your rights under applicable privacy laws, including the General Data Protection Regulation (GDPR).

Who I Am

I am a digital marketing consultant and entrepreneur. Alongside leading my marketing ventures, I work as a consultant helping businesses solve digital and creative challenges across strategy, social media, advertising, SEO, analytics, and brand development.

Scope of This Policy

This Privacy Policy is applied to the website benceszekely.com and any associated contact, booking, or newsletter tools operated through it. It does not apply to third-party websites or platforms that may be linked to from this site.

What Personal Data Is Collected

Depending on your interaction with this website, the following categories of personal data may be collected:

  • Identity and contact data – Name, email address, phone number, company name
  • Technical data – IP address, device type, browser, operating system
  • Usage data – Page visits, time on site, clicks, referral source, navigation patterns
  • Communication data – Messages submitted via forms or chatbot
  • Marketing data – Newsletter subscription status, engagement metrics (opens/clicks)

No other sensitive personal data (e.g., health data, political opinions) is intentionally collected or stored.

How Data Is Collected

Your personal data may be collected through:

  • Website forms (contact, newsletter, booking)
  • Chatbot conversations
  • Cookies and similar tracking technologies
  • Email interactions via our newsletter platform
  • Analytics and ad tracking tools

Data is not purchased from third parties.

Cookies and Tracking Technologies

Cookies and tracking tools are used to:

  • Understand how visitors use the website
  • Improve site performance and usability
  • Measure advertising effectiveness
  • Run remarketing and audience targeting campaigns

Tools used include:

  • Google Tag Manager
  • Google Analytics
  • Meta Pixel
  • LinkedIn Insight Tag
  • VisitorTracking
  • TruConversion
  • Plerdy
  • Microsoft Universal Event Tracking Tag

Concord is used to manage cookie preferences in compliance with the ePrivacy Directive and GDPR. More details can be found in the Cookie Policy.

Legal Basis for Processing

Personal data is processed only where a valid legal basis applies:

PurposeLegal Basis
Responding to inquiriesContractual necessity or legitimate interest
Sending newslettersConsent (via double opt-in)
Analytics and site improvementLegitimate interest
Advertising and remarketingConsent (via cookies)
Security and fraud preventionLegitimate interest
Compliance with legal obligationsLegal obligation

How Your Data Is Used

Your data may be used to:

  • Provide services or respond to your inquiries
  • Improve our website functionality and user experience
  • Analyze traffic and user behavior
  • Send newsletters or updates (if you opt in)
  • Run targeted ad campaigns (only with cookie consent)
  • Maintain security and detect malicious activity

Your data is not used for profiling or automated decision-making that produces legal or similarly significant effects.

Marketing Communication

If you subscribe to the newsletter:

  • Your data is stored and processed by Mailchimp
  • You will receive occasional updates, news, or offers
  • Every message includes an unsubscribe link

You may withdraw your consent at any time without affecting the lawfulness of prior processing.

Data Retention

Your data is retained only as long as necessary for the purposes stated above.

Retention periods vary based on the context:

  • Newsletter subscriptions: until you unsubscribe or request deletion
  • Contact form inquiries: up to 12 months
  • Analytics data: typically 26 months (in line with the maximum retention period for Google Signals data within Google Analytics)
  • Legal records: as required by Norwegian or EU law

When no longer needed, your data is securely deleted or anonymized.

Data Transfers & Hosting

All personal data is stored and processed within the European Economic Area (EEA).

Your Rights Under GDPR

You have the following rights under GDPR:

  • Access – Request a copy of the personal data we hold about you
  • Rectification – Ask us to correct inaccurate or incomplete data
  • Erasure – Request deletion of your personal data
  • Restriction – Limit processing in certain situations
  • Objection – Object to processing based on legitimate interest
  • Data portability – Receive your data in a portable format
  • Withdraw consent – For any processing based on consent
  • Lodge a complaint – With your local data protection authority

Do Not Track (DNT) Signals

Some web browsers offer “Do Not Track” features. At this time, benceszekely.com does not respond to DNT signals, but users can fully manage cookie preferences through our banner and settings interface.

Third-Party Services and Links

This website may include links to third-party services or content. Those platforms are not controlled by this site, and no responsibility is held for their privacy practices. Reviewing their privacy policies before use is recommended.

Policy Updates

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