Facebook Ads Consulting That Makes Meta Work for You

Running Facebook ads shouldn't feel like feeding coins into a slot machine. Meta's data is sitting there waiting to make you profitable, if you know how to use it. If your campaigns are burning budget without clear results, Facebook Ads consulting is the fix you are looking for.

Bence Székely, advertising consultant, working on a laptop in a brown coat

Experience Shaped By


Microsoft Tesco BMW MINI National Geographic adidas Toyota E.ON Telekom Samsung Procter & Gamble Nissan Suzuki

How Can a Facebook Ads Consultant Help Your Business

Are you running Facebook ads? That's great. Or you're just getting started? That's fine too! Either way, you need the same thing: structure, clarity, and control in your advertising efforts. That's what I help you create. Moreover, if your project needs specialized expertise for connected services, I can involve my carefully selected network of highly skilled professionals who understand how all the pieces fit together.

Facebook Ads Audit & Account Review

My team and I examine your current Meta ad account setup, campaign structure, targeting settings, and performance data to identify exactly what's driving results and what's wasting your ad spend.

Strategy Development and Planning

We align your Facebook advertising strategy with your business goals, define your target audience clearly, and create a campaign roadmap that fits your budget and connects to your sales funnel.

Campaign Setup and Optimization

Whether you're starting fresh or need a complete rebuild, we design Facebook ad campaigns that follow best practices and set you up for sustainable performance and accurate tracking.

Retargeting and Funnel Design

We map out how your Facebook ad campaigns should work together from prospecting to conversion, and help you build full-funnel advertising strategies that guide prospects through each stage of your customer journey.

Ad Creative & Copy Consulting

Great Facebook ads start with the right message and visuals. We provide feedback, direction, and strategic guidance to ensure your ad copy and creative actually drive conversion and connect with your target audience.

Meta Pixel Setup for Tracking and Better Optimization

Advanced Tracking and Website Optimization

Facebook Advertising Consulting Process

The process is flexible but structured. Whether you need a one-off campaign audit or ongoing Facebook ads management guidance, here's how we work together. In short, clearly and collaboratively.

Step 1 – Discovery & Audit

My team and I review your Facebook Ads Manager, analyze past campaign performance, examine your Pixel setup and conversion tracking, then identify what’s working and what needs fixing.

Step 2 – Strategy & Planning

Based on your business goals and marketing budget, we develop a Facebook advertising strategy, audience targeting plan, and creative roadmap that's both measurable and realistic for your team to execute.

Step 3 – Campaign Implementation Guidance

Instead of just handing over a few-page-long recommendation, I guide you through building, launching, or restructuring your Facebook ad campaigns step by step, ensuring proper setup from day one.

Step 4 – Ongoing Optimization and Reporting

As performance data comes in, I work with my team of specialists to review campaign performance and optimize your ads.

Step 5 – Follow-Up Check-In

A few weeks after implementation, we check back to see how your campaigns are performing and provide any quick adjustments or recommendations to help you scale your business.

Why Choose Me and My Team as Your Facebook Advertising Consultants

With me, you're bringing in a partner with deep expertise, proven skills, and an extended network of specialists. But above all: genuine helpfulness and the humility to focus on what actually works for your business

Bence Székely, marketing consultant, wearing a black t-shirt against a grey background

15+ Years of Digital Marketing Experience

Deep digital marketing experience spanning B2B lead generation, ecommerce growth, and brand campaigns across local and global markets.

A Network of Skilled Consultants

When a project needs specific expertise, I bring in proven collaborators who understand performance marketing. No learning curve, no junior teams.

Clear, Transparent Processes and Guidance

Every step of our Facebook ads consulting is structured and collaborative. You’ll always understand what we’re doing, and why it matters.

Local and Global Experience at the Highest Level

From local to global campaigns, we help brands ensure consistency and optimize performance across borders with B2B and e-commerce clients.

Brands I’ve Worked With

Microsoft logo Tesco logo BMW logo MINI logo National Geographic logo Procter & Gamble logo OMV logo Beckman Coulter logo Adidas logo Telekom logo Nissan logo Saatchi & Saatchi logo Samsung logo E.ON logo TBWA logo Suzuki logo Metlife logo Toyota logo

FAQ about Facebook Ads Consulting

A Facebook ads consultant helps you build smarter ad campaigns, optimize your ad spend, improve conversion rates, and use Meta's targeting options more effectively. We focus on data-driven results rather than guesswork. Think of it as having an expert Facebook ads marketer on your team without the full-time cost.

Whether you're running Facebook ads already or planning to start, a consultant brings structure, performance insights, and a tailored growth plan to your paid ads. We help you reach your target audience more effectively, improve your return on ad spend, and build advertising campaigns that actually scale your business sustainably.

Expect clarity in your Facebook advertising strategy, cleaner campaign setup, improved tracking and optimization, and a clear roadmap your internal team or other service providers can follow. Most importantly, you'll gain the confidence to handle Facebook ads decisions without second-guessing yourself.

Actually, I run my own agency, so I've got pretty great insight into the differences between consulting and full-service management. If you prefer to run your ads yourself, I can support you in reaching your goals. This way, although the starting fees will be higher, you'll gain deeper insights into how Facebook ads actually work. In the long run, you get expert Facebook advertising guidance without paying the agency fees.

Portrait photo of the digital marketing consultant, Bence Székely.

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